This is a 1940’s Original Raleigh Cigarette advertising poster. This was most likely put up in a store front window. Here we have a large vintage 1940 Raleigh Cigarettes Advertisement Litho on Cardboard. This poster is 30″ tall by 20″. In addition to the beautiful lady in her lovely red dress, is the following advertisement: “Raleigh Plain or Cork” “Union Made ” “Buy the Pack with the coupon on the Back.” This poster is a registered lithograph not a magazine or news paper print. This lithograph is framed in a simple brown wood frame. In 1925, Brown & Williamson purchased J.G. Flynt Tobacco Co. and its trademarks, including the popular Sir Walter Raleigh smoking tobacco. The following year, the company bought R.P. Richardson Company, which had just started to market manufactured cigarettes. The Raleigh brand of cigarettes came from this brand of smoking tobacco. B&W’s first national brand, Raleigh, was launched as a premium cigarette in 1928. Famed NY Yankee baseball legend Babe Ruth also appeared in advertising for Raleigh. Brown & Williamson was an American tobacco company and subsidiary of the giant British American Tobacco, that produced several popular cigarette brands. It became infamous as the focus of investigations for chemically enhancing the addictiveness of cigarettes. Its former vice-president of research and development, Jeffrey Wigand, was the whistleblower in an investigation conducted by CBS news program 60 Minutes, an event that was dramatized in the film The Insider. Wigand claimed that B&W had introduced chemicals such as ammonia into cigarettes to increase nicotine delivery and increase addictiveness. Condition of the framed poster is excellent.